Account Holder Experience

Financial UX Member-facing JPMorgan Chase
Client
JPMorgan Chase
Role
UX Design Lead
Services
Strategy, UX, UI
Focus
Account holder workflows

Member-facing account holder experience — simplifying complex financial workflows for enterprise-scale teams. Led UX for flows serving millions of customers, focused on reducing friction at the moments that matter most.

Account holders interact with banking products during high-stakes moments — disputes, statements, account changes, and benefit enrollment. Legacy flows buried critical actions behind too many steps and inconsistent patterns.

The work required balancing regulatory requirements with a member experience that felt clear, confident, and fast at scale.

  1. Mapped dispute, statement, and account-change journeys end to end
  2. Identified friction points where members abandoned or called support
  3. Redesigned key flows with clearer hierarchy and progressive disclosure
  4. Validated designs with product, legal, and engineering before release

Dispute flows

Clearer status tracking and fewer steps to resolution for member disputes.

Statement experience

Scannable layouts for dense financial information at enterprise scale.

Chase Support

Led UI/UX for Chase's public Support page — video collections and step-by-step help for the issues customers ask about most.

Delivered clearer dispute, statement, and account-change flows that reduced friction at the moments members call support most — while meeting legal and compliance requirements for enterprise-scale banking.